Internet Battle Plan
August 5-7
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J

im Ziegler's highly successful Internet Battle Plan comes roaring back August 5-7, 2014 in
Seattle, WA.

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Battle Plan Graduates have given us incredible testimonials for profit increases and market share increases through technology-enabled sales and marketing tips they picked up from the powerful team of experts Ziegler has assembled here:

 

Dean Evans, former Marketing Director for Subaru, and one of the most brilliant technology marketing innovators in Automotive Retail marketing is going to be the Featured Speaker at Internet Battle Plan XVI.

Just announced that Evans is the new CEO of LotLinx, one of Battle Plan's premier sponsors. We are excited to have Dean Evans aboard for this spectacular event.

Tammie takes relationship sales and marketing seriously using Ziegler’s formulas mixed with her own personal dynamics. We are very...  Read More

Dean Evans
 

Sean Bradley

Michael Cirillo

Subi Ghosh

Ryan Holtz

Christian Jorn

Sean Bradley Michael Cirillo Subi Ghosh Ryan Holtz Christian Jorn
 

Elise Kephart

Tammie LeBleu

Reuben Muinos

Andrew Myers

 
  Elise Kephart Elise Kephart Reuben Muinos Andrew Myers  
 

Don O'Neill

Dave Page

Yago Paramo

Scott Pechstein

 
  Don O'Neill Dave Page Yago Paramo Scott Pechstein  
 

Ken Potter

Bill Wittenmyer

Jim Ziegler

 
  Ken Potter Bill Wittenmyer Jim Ziegler  
Class Schedule
Synopsis
What You Can Expect to Learn at Internet Battle Plan
Battle Plan XVI

Internet Battle Plan XVI Sponsors:

Autobytel
Credit Miner
Dealer Authority
Dealer Lab
 
DealerSocket
Dealer Synergy
elead1one
Hospitality Defender
 
LotLinx
Dealer e-Process
TrueCar
Whats Next Media

Your Troops Will Learn:

  • How to maximize existing profit centers and create new ones
  • How to ensure that your dealership doesn't waste a single opportunity to do business
  • How to set up and manage a high-volume high-profit BDC
  • Methods, programs, marketing and advertising secrets to drive floor traffic and phone rraffic
  • Managing e-leads and conversion of contacts into sales
  • Video search engine maximization
  • How to turn your dealership into an Internet sales powerhouse
  • Facebook, Twitter, YouTube and LinkedIn; the guys will show you how to create dealership social community marketing programs that yield incredible returns
  • Growing sales volume... integrating prospective and lead generation programs into day-to-day activities
  • Organization and productivity
  • Stealth marketing techniques to capture sales from your competitors
  • Micro-sites, pseudo-sites and search engine maximization
  • Tips, tools and techniques that produce immediate results
  • Customer relationship management and CSI engineering projects that lead to high average profitability and top-rated CSI scores... building value at ALL levels for customer retention and referrals!



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EVENT DETAILS:

When:

August 5-7, 2014
(Half-day on the 7th)

Where:

Redmond Marriott Town Center
- Seattle

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Register...
Register...
Jim & Deb Ziegler
div
 

Sean Bradley

Founder & CEO -
Dealer Synergy, Inc.

Sean V. Bradley is the top automotive trainer and consultant in the country and is currently one of the most sought after subject matter experts for Internet Sales, Business Development and Digital Marketing. Beginning as a sales consultant, Sean learned the business from the ground up holding positions at dealerships as Sales Manager, Internet Sales Manager, Special Finance Manager and Business Development Director.

One of the premier presenters at NCM and NADA 20 groups, Sean has spoken to over 80 NADA and NCM 20 groups and has been noted as one of the highest rated NADA Convention Speakers from 2008 to 2011. He is also an expert on the JD Power and Associates Internet Round Table. Sean has guided Dealer Synergy to become a two-time winner of the Auto Dealer's Monthly's Dealers Choice Award for "Best Internet Trainer" and was also voted "Best of the Best Internet Training Company" 3 years in a row by Dealix.

Sean Bradley dealersynergy.com

Furthermore, Sean V. Bradley is the only certified Franklin Covey Trainer and Facilitator in the Automotive Industry and a proud member of the National Speakers Association. Mr. Bradley also created the popular NCM/Dealer Synergy Internet Sales Boot Camps, the Synergy Sessions events, Internet Director Immersion Program and internetsales20group.com. Additionally, he is the founder of AutomotiveInternetSales.com and the co-creator of Dealer Battle Plan. Most notably, he single-handedly pioneered the field of Automotive Video Search Engine Optimization. Sean V. Bradley writes in over 13 national and international magazines and is a contributing writer on numerous automotive blogs and networking sites. If all of this wasn't enough, you can see more of his success story at SeanVBradley.com

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Michael Cirillo

President - FlexDealer

Michael Cirillo, FlexDealer President, is a highly regarded internet marketing professional. His leadership skills and insatiable appetite for mastering new niches have made him a successful lifelong entrepreneur.

As a sought after speaker and panelist at the online automotive industry’s top conferences, Michael is a regular contributor to several print magazines columns and industry websites. Michael is a co-host on the increasingly popular automotive podcast, The Dealer Playbook, and a master of educational videos featuring results-driven automotive digital solutions.

Michael's company, FlexDealer, delivers digital marketing and media solutions, specializing in jaw-dropping dealer websites and providing online automotive marketing solutions that truly work.

Michael Cirillo Visit site

Michael will be presenting:

How to Attract the RIGHT Customers With Website Content

What would the Internet be without content? Every day millions of automotive consumers are going online to find answers to questions or solutions to problems. In this session, you'll learn:

  • The powerful role that content plays in the automotive consumer's path to purchase
  • Why creating content works so well
  • How to identify the needs of your individual market(s)
  • How to create content that will increase conversions
  • Using common sense to build your digital presence and sell more cars
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Subi Ghosh

VP of Marketing - Dealer Authority

Subi Ghosh has been working in dealerships for the past 6 years as an Internet Manager, Sales Director, and most recently Marketing/E-Commerce Director. She was recently named VP of Marketing at Dealer Authority, a digital marketing company that works with aggressive dealerships who want a custom-tailored Social and Search Strategy. Her passion for the industry and drive to be an advocate for dealers serves as a perfect match with Dealer Authority.

Subi keeps actively involved in the automotive community as a conference speaker and guest blogger to share her knowledge, grow within her profession, and improve the way the industry sells and markets cars.

Subi Ghosh Visit site

Subi will be presenting:

4 Absolute Truths about Social Media - and using it to sell cars

  1. Types of content to post
  2. How to engage your audience by understanding the DNA of your dealership
  3. How to create Advocates within your dealership and Community
  4. Creating and evolving a truly unique strategy based on your own results
  5. New techniques with ads that help you engage with your audience and help your online presence AND sell cars!

Bridging your Departments together is key

  1. Influencing culture change even if you aren't the one at the top
  2. Actionable ideas to stimulate that change
  3. Building corporate culture
  4. Creating a foundation
  5. Addressing accountability for each department and influencing team think
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Ryan Holtz

Marketing Consultant/Trainer - RyanHoltz.ca

Ryan Holtz is an internationally recognized automotive marketer who now trains and consults with auto dealerships to build their internet and marketing departments to new heights.

Ryan got his start in the auto industry as marketing and internet director at Zender Ford where he took the dealership to historic heights in the online world. He helped the dealership become the FIRST EVER to be featured by Twitter alongside Barack Obama and other major brands, by the way, he did this in less than a year with NO auto experience.

Ryan currently speaks, trains dealerships and hosts workshop through the auto associations helping auto dealers transition successfully into the digital world that car buyers have now created.

Ryan Holtz Visit site

Ryan will be presenting:

We Gotta Close The Lead, But How Do We Get More?
Importance of Marketing Inside A Dealership

  • Basic understanding of marketing
  • Should your hire in house or outsource
  • Important of training and continuing education
  • Successful transition from traditional to new
  • age Digital marketing
  • Social media
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Christian Jorn

President - Remora, Inc.

Christian is an SEO guru responsible for countless industry firsts on the web, Christian’s portfolio of long-term winning includes increased dealer profits of 30%+ compounded for 5 years. An old hat in the car business and Master Certified by Ford, Christian's inventions are routinely imitated but never duplicated. Remora members often profit for years before any competitors even realize what is going on.

Christian will be presenting:

Leveraging Google Insights and Resources to Crush Your Competition

  • Modern techniques for effective search engine optimization
  • Communicating with Google via Webmaster Tools
  • Mobile SEO tactics for top visibility
Christian Jorn Visit site
  • Logical Steps to achieve a single digit bounce rates now
  • Monitoring your vitals with Webmaster Tools
  • Leveraging Google’s Page Speed Insights Tool
  • Maximizing the tablet experience
  • Google Analytics benchmarks
  • Learn what you can do to ensure an unfair market position
  • Effective selling on Craigslist without posting inventory
Learn More

Elise Kephart

"The YouTube Diva"
The Elise Kephart Experience

Elise Kephart is an international sales and marketing phenomenon in the auto industry. She is nationally recognized as "The Youtube Diva" for her personable and persuasive personalized video greetings.

Kephart, is a highly sought after automotive professional creating a strong bond and trust with her customers through the power of unique video messages to her clients. Since 2007 she has sold thousands of vehicles to local and out of the area clients. Amongst her high volume sales, she has earned top performing CSI with American Honda. With her unique approach to videos, a long side with her phone skills and selling background Elise has visited dealerships across the country teaching her one of a kind "Elise Kephart Experience" method. Her approach has been praised by the likes of Jim Ziegler, Grant Cardone, Sean Bradley as well she has been published in magazines both in the United States, Canada and even her local hometown magazine SLO LIFE Magazine.

Elise Kephart

Visit site...

Elise has presented at seminars nationwide including Jim Ziegler's Internet Battle Plans, Digital Dealer and the Minnesota Dealer Association.

Elise currently is a proud mother to her one and a half year old daughter Leelee. She lives in the beautiful San Luis Obispo, California with her husband John and their daughter Leelee. Follow Elise on Twitter @theyoutubediva and visit her blog at The Elise Kephart Experience

Elise will be presenting:

The Elise Kephart Experience

The Youtube Diva will dive deep into the successful process of video follow-up and phone skills.

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Tammie LeBleu

Internet Director | Sales Manager -
Orr Nissan Bossier City, Louisiana

Tammie is that super-performer every dealership wishes they had. A personal friend and student of Jim Ziegler, the Alpha Dawg.

Tammie takes relationship sales and marketing seriously using Ziegler’s formulas mixed with her own personal dynamics. We are very proud to have her on our stage. In this very Special featured Session Tammie will share her secrets that put her among the highest paid car sales professionals in the country.

Tammie will be presenting:

Everything I Do Online That Made Me the NUMBER TWO Nissan Sales Person in the Nation

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Tammie LeBleu ORR NISSAN Bossier City

Reuben Muinos

Director of Business Development -
Dealer Socket

Muinos focuses on continuing to grow DealerSocket's OEM relationships and building additional business with large dealer groups.

Prior to joining DealerSocket, Reuben Muinos was with the Galpin Motors organization for a combined 17 years. In addition to being the number one volume Ford dealer in world for 19 consecutive years, Galpin is one of the most honored dealership groups in automotive history.

Reuben has worked in many facets during his tenure at Galpin including E-commerce Director and technology advisor for all of Galpin's franchises which includes Ford, Lincoln, Mercury, Mazda, Jaguar, Volvo, Honda, Aston Martin and Saturn. As e-Commerce Director, Reuben propelled Galpin Ford to the number one e-Commerce store in the nation according to Ford Motor Company.

Reuben Muinos Visit site...

In addition to his experience at Galpin, Reuben has been a featured contributor to many top tier industry magazines, conferences and seminars. He has traveled the country providing advice to dealerships, OEMs and dealer groups on how to best use technology to drive sales.

"Reuben is an incredible asset and DealerSocket is very pleased to have a top notch industry veteran of his caliber on our team," said Matt Redden, DealerSocket Vice President of Sales.

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Andrew Myers

Co-Founder - What's Next Media

Andrew Myers has been in sales his entire life. Three years of door-to-door sales in his youth leading to a tour in the U.S. Army as a Paratrooper in the 82nd Airborne.

Andrew and his brother saw a need and brought online marketing to a new and higher level for auto dealers in the upper Northwest. Their level of quality and professionalism quickly vaulting their company into the national spotlight as innovators in their field.

What's Next Media creates message-based video programs for Auto Dealerships. They are focused on the dynamics of the cumulative combined effects of short saturation messages about your company. The response to this unique combination of brand statements, department statements, testimonials, and product presentations creates a dealership culture and personality the consumers are attracted to. It is phenomenal!

Andrew Myers whatsnext.pro

With all marketing experts in agreement that 85% of all online content in the next three years will be video, Andrew Myers is going to walk the audience through the best practices and techniques of structuring video content that sells and attracts customers to your dealership.

Andrew will be presenting:

How to Build Value, and Sell Cars - Online

This program is fast-paced and content rich with usable information and "live examples" that will greatly improve your dealership's Internet sales and marketing effectiveness on your website, Autotrader.com, social media, or any other medium or technology-based advertising vehicle you're using.

Andrew's presentation will include:

  • 6 rules of how to "get the shot". Andrew will share 6 very simple rules about how to set up a video shoot for maximum effect and results, (for example: Always shoot with your shadow, never away from it)
  • Always set up the background in the camera first, then move the subject (the car) into frame
  • 7 types of messages you can create with video to move and motivate your customers
  • 5 rules for shooting great video on a car lot
  • Andrew's "how-to" session requires very little equipment and training to get fantastic quality testimonials of sales events, charities, or any other content the dealers would like to create
  • Shoot world-class walk-around and dealership image video
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Don O'Neill

V.P. of Sales & Marketing - CreditMiner

As V.P. of Sales and Marketing, Don brings his vast dealership operational experience to each and every Dealer Partner CreditMiner holds under its rooftop. Having held every position in management structure, Don leverages the utilization of technology, data, and sound sales processes to each product CreditMiner develops.

Being a believer in "it’s the man not the machine" train of thought, Don delivers a hands on approach to client acquisition and management. Each Dealer Partner is his partner, taking the personal responsibility of success under every rooftop as his personal task.

Don will be presenting:

Sell the Right Car, to The Right Customer, Every Single Time Utilizing Real Time Pre-Screen Technology

  • Match your in store and organic traffic to the vehicle you can sell, and get booked today
  • Match your consumers profile to the right lender, before you send the application
  • Pencil each Deal EXACTLY the way it will fund every single time
  • Allow your sales floor to show vehicles in inventory that match your consumers credit profile
Learn More

Don O'Neill CreditMiner

Dave Page

Partner & Director - DealerLab

Dave Page is part owner and a director of DealerLab.com , a leading website and internet solutions company in the automotive business headquartered in the Pacific Northwest.

Following a highly successful career in retail automobile dealership management beginning in 1991, Dave’s first love has always been technology-enabled sales and marketing.

He was instrumental in helping to assemble a team of top professionals to develop innovative technologies to bring e-business marketing programs to automotive dealers. Within a year, the company grew to serving more than 400 franchised and independent dealers in the WA area and well over 1000 across the U.S.

Dave Page Paramo Group, Inc.

Dave will be presenting:

Exploding Website Conversion
An Insiders Road Map to Benchmarking & Converting 50% of Website Visitors to Leads

No Doubt. Make no mistake about it. This presentation is about DealerLab.

Unlike all of the other conferences, Ziegler does not totally discourage presenters from showcasing onstage AS LONG AS they give value and don't hammer their product or services to the audience.

In this presentation Dave is going in depth with real numbers and statistics on what is actually working to bring incredibly strong returns with actual examples of analysis derived from 2500 websites.

Look for a strong PowerPoint presentation with examples of best practices, for total customer involvement in all dealer online mediums including, handheld (iPhone and Droid), Chat, Targeted emails, and Website presentation and high-conversion techniques.

This is all about what works and what doesn't, backed up with advanced analytics and statistics. You'll immediately see some things you're doing that probably aren't worth continuing... and some things you need to become involved with immediately.

This is a session to seriously take a look at your total internet marketing strategy with the highest possible success based on what is working in this right now environment.

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Yago Paramo

CEO - Dealer Lab

Yago Paramo has over 20 years of experience in selling/marketing cars while he was in college. After earning a bachelor degree for e-commerce Marketing and Computer Science, Yago decided to follow his own passion, automotive e-commerce.

He assembled a team of professionals and helps them to develop innovative technologies to bring e-business marketing programs for automotive dealers. Within a year, the company grew to serving more than 400 franchised and independent dealers in the WA area and well over 1000 across the U.S.

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Yago Paramo Paramo Group, Inc.

Scott Pechstein

Vice President, Sales - Autobytel Inc.

Scott Pechstein began his career at Autobytel in May 2000 and since that time, has advanced through the ranks of the company, serving in various sales roles until being appointed to lead the Sales Department in 2011.

Today, Scott serves as VP of Sales for Autobytel where he manages in-house and field sales of Autobytel’s broad range of industry leading products, and serves as an automotive industry spokesperson, a company news media spokesperson, and lead trainer of the Autobytel Dealer Insight Series. He also contributes sales insight for the development of the company’s client marketing communications programs.

Scott will be presenting:

10 Ways you Can Convert Leads to Sales

Scott Pechstein autobytel.com

Join Scott Pechstein as he reveals the latest online buying trends and behaviors yet more importantly Scott will discuss how dealers can capitalize on this information and turn more leads into appointments and more appointments into sales.

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Ken Potter

Vice President of Dealer Development - TrueCar, Inc.

Ken Potter oversees TrueCar's dealer development. Previously, Potter was Vice President and General Manager - Automotive, for Internet Brands, Inc., where he had profit and loss responsibility for CarsDirect.com.

During his 11 years with Internet Brands, he also oversaw inside and outside sales, customer service, accounting and automotive product development. Potter's career in the automotive industry also includes serving as General Manager of two car dealerships, including nearly three years at CarMax.

Ken will be presenting:

Getting More Sales of out Your Reps. and Current Leads



Learn More

Ken Potter TrueCar, Inc.

Bill Wittenmyer

Partner - ELEAD1ONE

Bill Wittenmyer currently serves as Partner of ELEAD1ONE, a division of Data Software Services, L.L.C. In addition to the daily responsibilities of the sales division, Bill also handles all OEM relationships for the company and key accounts such as Autobytel.

Prior to joining ELEAD1ONE in 2002, Bill spent over 10 years in the automotive retail space holding various positions in retail operations management with organizations such as the Coggin Automotive Group, a Florida based Asbury Automotive platform.

Bill received his B.S. in Business Administration from Ashland University and has done postgraduate work in Business Management at Georgia Southern University.

Bill Wittenmyer is currently active in several prominent automotive forums, speaking at several venues each year, and was a finalist as a representative of ELEAD1ONE for the American Honda Premier Partner Award.

Bill will be presenting:

Bill Wittenmyer

Visit site...

Increase Profits by Improving Internet and BDC Follow-up Strategies

How effective are YOU communicating with lead opportunities? Today’s automotive consumer has ever-changing shopping habits and requires a high level of consistent and SMART engagement.

Join Bill Wittenmyer as he presents how to build great customer experiences across multiple touch points. From effective communication methods - to intelligent messaging - to strategic BDC follow-up techniques, Wittenmyer will highlight short and long-term profit-building strategies that are proven to increase customer’s LIFETIME value.

Discover key tactics that produce measurable and successful results while driving maximum results in sales, profits and customer retention for the dealers that execute them.

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Jim Ziegler, CSP - The "Alpha Dawg"

President & CEO - Ziegler SuperSystems

James A. Ziegler, CSP, HSG... going on 40 years, Jim Ziegler's been a recognized industry, writer, speaker and super performer... a record setting manager with some of the top automobile dealerships in the country.

Jim's credentials include:

  • Worked with 15,000 dealerships nationwide
  • 100,000 Dealers, Managers and Executives attended his seminars
  • He's worked in 1000 showrooms in 200 cities in 49 states
  • Jim has been the featured keynote speaker 76 State Automobile Dealer Association Conventions
  • Rated in top ten workshop speakers at 11 National NADA Conventions
  • Featured speaker at three Digital Dealer Conventions, including Keynote at DD2 in Las Vegas
  • Widely read National Columnist, Dealer Magazine
Jim Ziegler Ziegler SuperSystems

Jim is a Certified Speaking Professional (CSP) , the most highly sought after ultimate earned designation with The National Speakers Association.

You can contact Jim at 800.726.0510 - 9A.M.-5P.M. - Mon.-Fri.



autobytel.com

Autobytel Inc.

Leads, Marketing, Mobile, Sales

Before any other automotive website existed, Autobytel invented online car buying and has grown to become one of the most influential automotive websites today. Since 1995, Autobytel has received numerous industry accolades for providing high quality leads and a full range of marketing services to its partners. Recently, the company launched Autobytel Mobile, offering dealers a complete mobile strategy, including Send2Phone, TextShield Administrative Dashboard, mobile websites, apps and text message marketing.

Autobytel has helped tens of millions of automotive consumers research vehicles; connected thousands of dealers nationwide with car buyers; and helped every major automaker market its brand online.

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CreditMiner

CreditMiner

In today’s retail automotive environment, any edge a dealer can give itself in one step closer to ensuring profitability. At CreditMiner, we are operators. Former Fixed op directors, Dealer Principals, Platform Managers, GM;s and GSM’s. So every product we create, is designed to deliver a tool that assists our dealers to gain a distinct, sell the unit, and remain profitable in each transaction.

CreditMiner Delivers a trio of benefits to our Dealer Partners, in ways that will have a big impact on the pay line. The number that matters, net profitability.

The company is a certified Return Path Partner and has a 95% email delivery rate with less than ½ percent unsubscribe rate. This is a testimony to its ability to deliver email through SPAM filters and firewalls. By also tracking the recipients’ actions (clicks), Cactus Sky provides an unprecedented marketing advantage.

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Dealer Authority

The automotive industry needs a change. As everything in the internet marketing world seems to be gravitating towards OEM-mandated, bulk-oriented vendors who are charged with doing everything they can to make every dealership the same, there are those who are wanting something more. Aggressive car dealers know that they need to do what they can to differentiate themselves from the competition. The challenge is in determining how to make this happen and with whom to partner with to achieve the goals.

That’s why we formed Dealer Authority, the first truly holistic automotive internet marketing agency that focuses on quality instead of quantity. We aren’t trying to accumulate hundreds or thousands of dealer clients. We know that our services are premium to the point that most would not be willing to use them.

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Paramo Group, Inc.

DealerLab

DealerLab, also known as the "Industry's Best Kept Secret", has one of the strongest core platforms in the automotive industry while possessing the latest engaging tools for their consumers.

As an all in one integrated solution, DealerLab provides dealerships award winning CUSTOM Websites, Custom Mobile Websites, Pro-Active Managed Live Chat 24/7 365, Facebook, Twitter & Google+ Management, Virtual Service Consultant, Live Repair Orders Online, award winning SEO & SEM, Video Integration, Dealership V360 virtual Tours, Inventory Management including Craigslist & ebay Posting and Rapid Response off hours leads answering service.

DealerLab works hard to bring dealers the best technology and great service. Having real world dealership experience of a 100 plus years combined, they have solid existing relationships with dealers and make sure they get quick support and custom websites that fits dealer's needs.

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DealerSocket

DealerSocket is an industry leading automotive CRM - Customer Relationship Management and dealership training provider, serving auto dealers throughout the US and Canada. Founded in 2001 by Jonathan Ord and Brad Perry, DealerSocket is based in San Clemente, California and employs 220 people, serves over 2,000 dealership customers and supports over 75,000 active users.

Our vision is to become the best in Customer Relationship Management (CRM) for the Automotive Industry through superior technology, continuous customer support and flawless business execution.

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Dealer Synergy

Founded in 2004, Dealer Synergy builds the most profitable Internet Sales and Business Development departments in the United States and is the only company in the automotive industry that is Franklin Covey certified.

Time after time, Dealer Synergy continues to build world class internet sales departments that are often featured on the covers of national publications.

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ELEAD 1ONE

Founded in 1985 and with over 1,000 direct employees, ELEAD1ONE is a private, family-owned company that has defined itself as the trusted source for more industry leaders, original equipment manufactures (OEMs), top dealers and dealer groups.

Our web-based, single login platform strategically manages customer database, marketing, sales process and customer retention. Through the continuous investment in people, processes, technology and client service, ELEAD1ONE continues to raise the bar for excellence in the automotive industry. Our mission is to provide the best solution to sell more cars and maximize customer lifetime profitability.

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Hospitality Defender

Founded in 1985 and with over 1,000 direct employees, ELEAD1ONE is a private, family-owned company that has defined itself as the trusted source for more industry leaders, original equipment manufactures (OEMs), top dealers and dealer groups.

Our web-based, single login platform strategically manages customer database, marketing, sales process and customer retention. Through the continuous investment in people, processes, technology and client service, ELEAD1ONE continues to raise the bar for excellence in the automotive industry. Our mission is to provide the best solution to sell more cars and maximize customer lifetime profitability.

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LotLinx

Above all, we are a team of digital marketing practitioners and pioneers, who have built our careers at the center of the Online Revolution.

Today, the engine of commerce is technology, and success is limited only by technical resources and saavy. Let’s just say we have a uniquely "deep bench".

Ours is a business where outsiders rarely succeed. We are a company built and run by Automotive Industry leaders.

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Remora, Inc.

Remora is laser focused on benefiting dealer sales through proven techniques that are not scalable. Our hand crafted approach includes responsive web designs and dominating SEO/SEM that sets your dealership apart, brands you as the leader and drives fresh new business into your showroom daily. It works every time and the change is dramatic, a 20% increase in total sales over the first three months is so common it’s expected. Your dealership deserves enterprise level service and a premium website that brings in more than your fair share. Exclusivity is included so there is never a conflict. Own Your Market.

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TrueCar

TrueCar’s national network includes over 7,000 automobile dealers across the United States, the company, headquartered in Santa Monica, California, has helped its dealer-partners sell over 600,000 vehicles to date and shoppers used TrueCar’s no-haggle pricing service in 2011 to buy 235,640 new and used vehicles. It had a hand in 2 percent of sales in the nearly 13-million-car auto market in the U.S. in 2011 and the company claims it has saved people $1 billion so far, with the average consumer saving $4,154 off the car’s suggested retail price, (MSRP).

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whatsnext.pro

What's Next Media

Brothers and Co-founders, Dan Myers and Andrew Myers created What’s Next Media in January of 2011.

Using the power of small video messages and an essential mix of sales and video production experience, What’s Next Media specializes in creating and distributing messages to your customers with an emphasis on capturing traffic and converting sales online. WNM can create a “custom video package” that highlights your company’s specific brand or department messages, product features and real-world customer testimonials that will allow you to dominate the online marketplace. These messages help move that prospect through the online sales process and deliver results out of every website “click” your site receives.

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Hotel Information

Redmond Marriott Town Center
7401 164th Ave NE
Redmond, WA 98052


*Book by 07/20/14 to receive the group rate.

Online Reservations...

Phone Reservations:
1.800.228.9290

MAP


BP16

Internet Battle Plan comes roaring back!

Amazing... Jim Ziegler's done it again... bringing this wildly successful seminar for Automobile dealerships. You need to find out what hundreds of dealerships are saying about what they got out of this powerful event.

SPEAKERS with great content. Jim's vision is a reality. We wanted to produce a two-day event that would add a lot of value to our dealers and their management. Not the same old people that speak at all of the events; Jim has selected a handful of highly successful presenters, some still working in the business to give your internet sales a turbo-charged increase the day you return to the dealership. Real nuts-and-bolts, how-to-do-it; we're showing in depth with detail exactly how to implement these techniques and processes in your dealership.
See what others have said about it.

Is your dealership realizing your "Internet Sales and Marketing Potential?"

Is your dealership underperforming in technology sales and Internet marketing? OR, are you already one of the top-performing Internet Dealerships looking for still a higher level of sales and results? Regardless of where you are, this is the event that will deliver immediate results beyond your expectations. Register here...

Battle Plan Graduates have given us raving testimonials about profit increases and market share increases through technology-enabled sales and marketing tips they picked up from the powerful team of experts Ziegler assembled here. There are virtually hundreds of video testimonials from Internet Battle Plan attendees, dealership managers, dealer principals and industry executives on Jim's YouTube Channel.

It's NOT the same old gang that speaks at all of the other events. All of our presenters are A-Team Players with documented track records. Each one brings a unique Dealership Internet skill set to the event. Jim makes sure that the speakers complement each other with specific topics that encompass every piece to the dealership Internet Puzzle.

No Infomercials from the stage. Ziegler's vision is that the presenters must deliver value to the audience with techniques and processes you can replicate immediately when you return to the dealership, whether you buy anyone's services or not. No sales pitches from the stage like what you experience with some of the bigger conferences.

As always, Dealer Principals attend FREE whether they bring paid attendees with them or not.

Register here...


Our Mission:

In today's fiercely competitive retail environment, every dealership must be operating at maximum efficiency. Every profit center must be synergistically integrated with every other department in the dealership while, at the same time, producing their maximum profitability.
Your only choices - Grow or Die.

Jim Ziegler and speakers will demonstrate numerous techniques, word tracts, strategies and real life examples of dealerships that are dominating their competitors with technology-enabled marketing and Internet techniques and programs. This is hands-on 'real-world' stuff, not theory. We're doing it in the real-world, in real dealerships, with real customers.

You and your managers will leave with a step-by-step "Battle Plan" that will dramatically increase your sales and profits... immediately.

Your Troops Will Learn:

  • How to Maximize Existing Profit Centers and Create New Ones
  • How to Ensure that your Dealership doesn't Waste a Single Opportunity to do Business
  • How to set up and manage a high-volume high-profit BDC
  • Methods, Programs, Marketing and Advertising Secrets to Drive Floor Traffic and Phone Traffic
  • Managing e-leads and conversion of contacts into sales
  • Video Search Engine Maximization
  • How to turn your dealership into an Internet Sales Powerhouse
  • Facebook, Twitter, YouTube and LinkedIn… the guys will show you how to create dealership Social Community marketing programs that yield incredible returns
  • Growing Sales Volume... Integrating Prospective and Lead Generation Programs into Day-to-Day Activities
  • Organization and Productivity
  • Stealth marketing techniques to capture sales from your competitors
  • Micro-sites Pseudo-sites and search engine maximization
  • Tips, Tools and Techniques that Produce Immediate Results
  • Customer Relationship Management and CSI Engineering Projects that Lead to High Average Profitability and Top-Rated CSI Scores... building Value at ALL Levels for Customer Retention and Referrals!

Your Troops Will Learn:

  • How to Maximize Existing Profit Centers and Create New Ones
  • How to Ensure that your Dealership doesn't Waste a Single Opportunity to do Business
  • How to set up and manage a high-volume high-profit BDC
  • Methods, Programs, Marketing and Advertising Secrets to Drive Floor Traffic and Phone Traffic
  • Managing e-leads and conversion of contacts into sales
  • Video Search Engine Maximization
  • How to turn your dealership into an Internet Sales Powerhouse
  • Facebook, Twitter, YouTube and LinkedIn… the guys will show you how to create dealership Social Community marketing programs that yield incredible returns
  • Growing Sales Volume... Integrating Prospective and Lead Generation Programs into Day-to-Day Activities
  • Organization and Productivity
  • Stealth marketing techniques to capture sales from your competitors
  • Micro-sites Pseudo-sites and search engine maximization
  • Tips, Tools and Techniques that Produce Immediate Results
  • Customer Relationship Management and CSI Engineering Projects that Lead to High Average Profitability and Top-Rated CSI Scores... building Value at ALL Levels for Customer Retention and Referrals!